Summer Pool Campaign
2018 Summer pool campaign designed for the Caesars Entertainment, Las Vegas.
With 10 pools up and down the Las Vegas Strip, there’s a perfect pool experience waiting for everybody. By using mixed media collages of pool amenities and other things that convey a pool season vibe within different bodies or personas of our potential pool guests, how we offer a fun, epic pool experience for everybody – and we did it with a fun, unique visual that can stand out in the Las Vegas market.
What’s a cabana? It’s like having your own little poolside kingdom for a day. This campaign really focuses on this unique aspect of cabana culture and pool season in Las Vegas, and how Caesars Entertainment has perfected pool season. We encourage guests to heed the “call of the cabana” and find, and book, their perfect pool experience. The summery colors make this campaign bright, fun and very hard to miss.